Media

E-Commerce Content Marketing: A 2020 China Trend

Weibo recently announced that its native live streaming platform, Yizhibo, will be rolling out Taobao integration. While the development is big news in its own right, it also underscores the momentum driving e-commerce content marketing and what is going to define media, marketing, and retail trends for China in 2020. Live Streaming & E-commerce Content Marketing The Yizhibo-Taobao integration is just the latest in a long line of deals intertwining content platforms with e-commerce providers. Of course, China’s top platforms like Weibo and WeChat have long featured...

7 E-Commerce Trends In 2020

As we approach the dawn of a new decade, it’s a great time to reflect on what has been done and look forward to what’s coming up in the e-commerce world. E-commerce continues to grow tremendously. Southeast Asia’s Internet economy exceeded $100 billion for the first time in 2019. Likewise, worldwide retail e-commerce sales amounted to $3.53 trillion and projected to grow to $6.54 trillion in 2022. In this article, Parcel Perform highlights 7 significant e-commerce trends predictions in 2020 online retailers should sit...

7 NEW CHINESE E-COMMERCE TRENDS TO WATCH IN 2019

With 2019 entering its second half of the year, the statistics collected thus far concerning the health status of E-commerce websites in China have not disappointed expectations. China continues to be the most attractive market for online traders, especially for cross-border E-commerce. For those considering entering the Chinese market, it is important to know the composition of this market, as well as its economic forecasts for the coming years. It is equally important to understand the right mode of entry into this highly...

NEW CHINA CROSS-BORDER E-COMMERCE RULES: WHAT YOU NEED TO KNOW

Businesses have little time to quickly catch up to new rules that will roll out on January 1, 2019. Chinese officials have called for a complete regulatory system for ecommerce in China to regulate cross-border transactions. The Chinese Ministry of Finance announced the changes in November after the rules were adopted subsequent to a fourth reading at the bimonthly session of the Standing Committee of the National People’s Congress. The changes are timely given that ecommerce sales in China accounted for 23.8 percent of all...

China Has A New Third Richest Man — And He’s Only 40 Years Old

China’s third richest man is a relative new kid on the block — and one of the country’s youngest billionaire entrepreneurs. Colin Zheng Huang, age 40, founded online discount platform Pinduoduo in 2015 and took the e-commerce firm public on the Nasdaq in 2018. Following a 14.5% surge in share price on Friday that boosted Huang’s fortune by $4.5 billion, Huang is now worth $35.6 billion, according to Forbes — becoming the 25th richest person in the world. In net worth terms,...

10 Trends for China E-Commerce

We expect 2020 to be a year full of innovation and expansion in China’s e-commerce market. Major players will adopt new initiatives and technologies and look to expand into lower-tier cities. Here are 10 trends that will shape China’s e-commerce landscape in 2020. Livestreaming will become an even more important sales medium.We will see a shift from KOL marketing to KOC marketing.Short-video apps will continue to embrace e-commerce.Recommerce will become the new hit.Group buying will continue to grow as major e-commerce...

WHY CHINA’S CROSS-BORDER E-COMMERCE MARKET IS SURGING

At $5.8 trillion last year, China has the second-largest retail market in the world. One area in the market in particular is showing promise: the cross-border e-commerce channel, says a new report from global consultancy Deloitte, the China Chamber of International Commerce and AliResearch, which is a part of Alibaba Group. Cross-border e-commerce in China holds a specific distinction where international companies are allowed to sell certain goods to Chinese consumers online, through platforms such as Alibaba’s Tmall Global and Kaola, at preferential duty rates and...

So you want to start a travel podcast. You need passion, planning, the right platform – and a few bits of kit

With free, easy-to use apps and platforms, it’s never been easier to start your own travel podcast. You need something to stand out from the crowd, thoughHere are some tips on choosing the right app, the right equipment and monetising your output The idea of launching your own travel podcast might appear somewhat daunting. Don’t they require technical know-how and money to set up, you might ask. While this may be the case for top-level podcasts, there are some free, incredibly easy-to-use podcast...

China eyes Italian risotto rice – Carnaroli, Arborio, Roma, Baldo – as Italians rediscover the staple during pandemic

Consumption of Italian-grown rice has risen in Italy rise during the coronavirus pandemic, and China has signed a deal to import Italian rice‘It’s a bit like selling ice cream to the Eskimos,’ Italian newspaper says of deal that is a boon for farmers in Pavia, Lombardy, Vercelli and Novara provinces Europe’s top rice producer, Italy, has seen consumption of the staple rise throughout the coronavirus pandemic, putting even pasta in the shade. It’s not just popular at home either – China has...

The Fine Wine Experience offers online tastings and in-store karaoke pairings

Hong Kong wine lovers can get next-day delivery of the tasting menu to try during digital question-and-answer sessions with specialists. Behind a line-up of bottles flanked by glasses, Hong Kong-based sommeliers Alexandria Rae Cubbage and Florian Rossignol taste wines, answer questions and toast the only people in the room: each other. At the Fine Wine Experience, in Sai Ying Pun, social distancing has not dented the public’s appetite for good wine. The shop is offering online tasting events through Facebook, staying true...