Media

Coronavirus: Live-streaming sales prove a lifeline for China’s small retailers as pandemic disrupts business models and consumer behaviour

From houses, cars and clothes to food and film tickets, Chinese consumers are suddenly buying vast quantities of goods via live-streaming platformsAfter most of China went into lockdown, many small retailers turned to live-streaming in a desperate bid to stay afloat Zhang Jiacheng, a farmer in one of China’s poorest counties, is wandering around his orchard on a desolate mountainside cutting flowers from the apple trees. As he wields his secateurs he looks towards a tripod-mounted camera trained on what he’s doing...

E-commerce, live-streaming help drive recovery in China’s retail scene amid coronavirus slump

Online sales of physical goods surged 36.3 per cent year-on-year during the Labour Day holiday in ChinaTotal retail sales of consumer goods fell by 20.5 per cent year-on-year nominally in the first two months of the year Online sales of physical goods surged 36.3 per cent year-on-year during the Labour Day holiday in China, helping to drive the recovery of the country’s retail scene which has been suffering from the impact of the coronavirus pandemic, China’s Ministry of Commerce said at a briefing...

Chinese internet giant Baidu invests US$70.5 million in live streaming amid coronavirus-led boom

Baidu says it will promote live-streaming services more actively and hopes to cultivate 1,000 live-streaming starsIt faces stiff competition from established players such as Douyin and Kuaishou China's biggest internet search company and artificial intelligence (AI) champion, said it is investing a further 500 million yuan (US$70.5 million) to boost its live-streaming services, aiming to cultivate 1,000 star content creators amid a surge in online users during the coronavirus pandemic. “Baidu will promote the live-streaming business more proactively [this year],” said Baidu executive vice-president...

Live-streaming shopping a new black spot in e-commerce, China’s consumer rights watchdog says

The China Consumers Association received a total of 66,798 complaints sent by online shoppers during the Labour Day holidayLive-streamed retail initiatives during that holiday recorded nearly US$20 million in sales China’s e-commerce landscape has been reinvigorated by live streaming, a trend that enables a growing army of small online merchants to sell everything from lipsticks and farm produce to smartphones and flats. Trouble is brewing, however, for live-streamed campaigns after the country’s consumer rights watchdog received a surge of complaints about product quality,...

Long-term changes in behaviour due to coronavirus could make gaming, e-commerce boom sustainable, experts say

Games revenue on all platforms in China was about 30 per cent higher in the first quarter of 2020 than the same period last year, according to Niko PartnersIn 2019 only 4 per cent of overall retail spending in Hong Kong was conducted online, compared to 24 per cent on the Chinese mainland While the Covid-19 pandemic has drastically altered the way people work, shop and play in the short term, gaming and online shopping companies are counting on longer term...

Chinese state media blasts local officials for misuse of live-streaming sales intended to help poor farmers

Some officials sold products at a loss or even made up fake orders that were cancelled after the show, according to XinhuaChina’s live-streaming market was worth 433.8 billion yuan in 2019 and is expected to double in size this year, according to iiMedia Research China’s official news agency has criticised local government officials for using live-streamed shopping events as publicity stunts to try and improve their own image, pointing out that the original purpose of the e-commerce initiative was to help...

E-commerce drives China’s stay-at-home economy in coronavirus aftermath

The new coronavirus outbreak has significantly changed consumer behavior in China and could intensify the rivalry between Alibaba Group Holding Ltd. and Tencent Holdings Ltd. in the low-priced online grocery segment, but the broader outlook for the year remains grim as customers shun high-priced discretionary goods. As the country shifted to what has been dubbed a stay-at-home economy, consumers ordered fewer restaurant takeouts and cooked more, bought more home cleaning and personal hygiene products, and ordered fewer fashion and discretionary items, according to an analysis...

Tech platforms celebrate Chinese Valentine’s Day with discount HPV vaccinations, fatter digital red packets

May 20 is a day of love spawned by the internet – the numerals 520 first gained popularity as online slang for “I love you” in ChinaWhile traditional gestures of affection such as flowers are still popular, more quirky offerings are also being promoted as part of the occasion this year In China, February 14 is not the only day of love celebrated. On the seventh day of the seventh lunar month, the Qixi Festival marks the meeting of the cowherd...

Pinduoduo beats revenue estimates as online shopping demand soars

The growth rate of active buyers in the 12 months ended March remained robust, reaching 628 million China’s Pinduoduo beat first-quarter revenue estimates on Friday as more people shopped on its e-commerce platform during coronavirus lockdowns that have seen many bricks-and-mortar outlets closed. Stay-at-home orders have boosted demand for online shopping as people stock up on groceries and food items from home and sellers too turn to online platforms to run down inventories. The growth rate of active buyers in the 12 months...

China stocks up food and oil supplies as coronavirus spurs fears about shortages

Consumers in China are worried about further repercussions from the pandemic as it continues to spread globally. “We expect food stockpiling to continue especially in cities exposed to logistic disruption,” said Kaho Yu, senior Asia risk analyst at Verisk Maplecroft, a consultancy.Likewise, China has been building up its crude oil stockpile, and went on a buying spree in the first quarter of this year, data show.The pandemic has underscored concerns about food and energy security in China. China has been building up...